Key figures

A look back at the 2021 edition


For this 16th edition, the Preshow Noël took place from 22 to 26 November at the Hotel Barrière le Royal, Deauville, France.
It brought together 373 buyers representing 129 brands, representing 100% of French distribution, and 110 exhibitors, including 27 new suppliers who came to present their 2022 Christmas collections. A very successful edition that allowed suppliers and distributors alike to fill up with business and friendliness!

An event that has been growing since its creation:


2004 : 1st Preshow Noël edition
  • 96 buying decision-makers
  • 25 retail chains

2013 : 10th edition
  • 90 exhibitors
  • 271 buying decision-makers
  • 88 retail chains
  • Increasing visitors by +12% compared to 2012

2019 : 16th edition
  • 101 exhibitors
  • 322 buying decision-makers
  • 119 retail chains